The ultimate goal is to be able to transform #WordPress into a full #IndieWeb instance since right now the offerings, though great, lack the ability to fully engage with content in one spot like you can on Mastodon and other services. With the goal achieved, content ownership is secured and essentially extends IndieWeb-style social networking to all web content that can be consumed with an RSS feed and supports #ActivityPub, #webmentions, and old-timey trackbacks.